Fairy Tale Jewels is designed and created in Houston, Texas by Joanie Pearle. A super sassy and ultra chic children's jewelry label, designed exclusively for the petite fashionista. Each piece of jewelry is individually hand-crafted with the finest jewelry components and individually handstrung on the most durable beading wire available (strong enough to withstand 23 lbs. of pressure). Every jewel in the studio is "kid-tested and Princess-approved".